AISEN was started in 1946 making and selling palm bristle scrubbing brushes. It was very popular and every household had one. AISEN is focused on manufacturing high quality cleaning products. AISEN has since developed and expanded 70 years on with a wide range of home, bath cleaning and body care products. From a tiny workshop, AISEN has now several branches in Japan and China. AISEN continues to develop and innovate new design and functional products following their vision of "happy cleaning" for everyone.